The word “Clad” means to be covered or clothed. CLAD & CLOTH is meant to inspire women to be clothed in confidence and independence. A “clad & cloth” girl is tastefully dressed, modest, bold, and unique. A “clad & cloth” girl is more than her clothes and never hides behind scantily bits of fabric. She is smart and kind. She is daring and respectful. She is courageous and gentle. She is calm, cool and collected. She is your best self.